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Strategy

Marketing

+1

$50 billion in real estate sold to "the wrong buyers"

Mar 3, 2026

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6 min read

$50 billion in real estate sold to "the wrong buyers"

The ignored demographic opportunity hiding in plain sight

Strategy

+1

The hotel everyone called a flophouse

Feb 24, 2026

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9 min read

The hotel everyone called a flophouse

Isadore Sharp's Jarvis Street bet that paid off $3.8 billion

Marketing

+2

Learn to sell anything before building anything

Jan 27, 2026

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8 min read

Learn to sell anything before building anything

Ad agency to $6 billion empire (here's how)

Strategy

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What boring problem could you solve locally?

Dec 16, 2025

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6 min read

What boring problem could you solve locally?

Menards' unglamorous path to billions

Strategy

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They paid $1.7B, sold for $300M (oops)

Nov 4, 2025

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5 min read

They paid $1.7B, sold for $300M (oops)

The Snapple disaster that taught nothing

Strategy

+1

This toy company banned screens and made $500M

Oct 28, 2025

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6 min read

This toy company banned screens and made $500M

The no-tech rebellion beating Big Tech

Strategy

+1

Your five-year-old knows better than your consultant

Oct 14, 2025

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6 min read

Your five-year-old knows better than your consultant

The decision framework Walmart, Amazon, McDonald's use

Career

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His soap business was dying, until...

Oct 9, 2025

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6 min read

His soap business was dying, until...

The promotional item worth $23 billion

Strategy

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They failed for 80 years straight, then...

Oct 7, 2025

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6 min read

They failed for 80 years straight, then...

Why persistence in the WRONG thing kills businesses

Strategy

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Ray Kroc bought someone else's idea

Sep 23, 2025

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5 min read

Ray Kroc bought someone else's idea

Why smart imitation creates more value

Career

+2

Employee #30 became billionaire boss

Sep 9, 2025

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6 min read

Employee #30 became billionaire boss

Why joining right trumps starting wrong

Strategy

+1

Used clothes became an $8 billion business

Aug 12, 2025

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6 min read

Used clothes became an $8 billion business

How garage sale rejects became Fortune 500 empires

Strategy

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The hardest word for entrepreneurs

Jul 29, 2025

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6 min read

The hardest word for entrepreneurs

Why saying no can make you millions

Strategy

+3

Your biggest threat isn't who you think

Jul 22, 2025

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5 min read

Your biggest threat isn't who you think

Why looking at rivals kills your growth

Marketing

+1

Canva grew without ads

Jul 17, 2025

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4 min read

Canva grew without ads

The alliance trick that reached millions for free

Marketing

+2

Why Rolex makes you wait for their watches

Jul 8, 2025

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6 min read

Why Rolex makes you wait for their watches

The counterintuitive strategy that built billion-dollar brands

Marketing

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Pepsi tastes better than Coke

Jul 1, 2025

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6 min read

Pepsi tastes better than Coke

So why does Coca-Cola dominate the market?

Marketing

+1

Why Coca-Cola's Name Is Worth $87 Billion

Jun 17, 2025

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5 min read

Why Coca-Cola's Name Is Worth $87 Billion

The hidden asset that makes ordinary businesses extraordinary

Strategy

+2

What If the Most Boring Business Made You Rich?

Jun 10, 2025

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5 min read

What If the Most Boring Business Made You Rich?

How unsexy industries quietly generate massive wealth

Marketing

+1

Is Your Business Too Dependent on Your Personal Brand?

Apr 14, 2025

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7 min read

Is Your Business Too Dependent on Your Personal Brand?

Strategic Steps to Create a Company Identity That Can Scale Without You

Career

+2

Is Your Single Revenue Stream Putting Your Business at Risk?

Apr 7, 2025

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6 min read

Is Your Single Revenue Stream Putting Your Business at Risk?

Why Today's Smartest Entrepreneurs Are Building Multi-Hyphenate Income Portfolios

Strategy

+1

The Forgotten Strategy That Made Larry Ellison $100+ Billion

Mar 10, 2025

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4 min read

The Forgotten Strategy That Made Larry Ellison $100+ Billion

How Oracle's Founder Built an Empire Through Vertical Integration (And How You Can Too)

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